Matt Friedman, Co-Founder of Tanner Friedman Strategic Communications, works directly with clients and leads teams on developing and implementing traditional and emerging communication strategies that support client business objectives. His clients have included an international airline, multiple global pharmaceutical companies, and research universities, print and broadcast media companies, top nonprofit organizations, innovative entrepreneurial companies and leading professional service firms. Importantly, Friedman is a recognized crisis communications strategist, helping to guide organizations of all sizes though “bad news” and times of change.
His specialized experience includes working with virtually all facets of health care communications, handling litigation communications for high-profile legal matters, leading media relations operations for major business and political events, and strategic communications projects for multiple Division I college athletic departments and a “Power Five” athletic conference. Friedman is also an experienced media trainer, combining his news and PR experience to create customized training sessions for clients nationwide to learn how to tell their stories and deliver their messages through interviews with journalists.
In addition to chairing Jamie Daniels Foundation, he chairs The Children’s Foundation Board, and serves on the Boards of the Legacy Detroit Medical Center, the Michigan Sports Hall of Fame, the Detroit Jewish News Foundation and the Detroit Regional Chamber Foundation. He also chairs the Detroit Regional Chamber’s PR/Marketing Advisory Council and serves on the advisory board for the ChadTough Foundation. Earlier in his career, Friedman received recognition for his leadership as one of Crain’s Detroit Business’ “40 under 40” and DBusiness magazine’s “30 in their 30s,” for his business and community accomplishments before the age of forty. He resides with his family in West Bloomfield, Michigan.